Ferrari strengthens its position in the global luxury automotive market as premium pricing, personalisation and exclusive models drive financial growth despite currency pressures and geopolitical uncertainty.

Ferrari has delivered a strong third-quarter performance for 2026, reinforcing its position as one of the world’s most profitable luxury automotive manufacturers.

The Italian company reported net revenues of €1.896 billion, an increase of 7% year-on-year, rising to 10% at constant currency.

Operating profit increased by 12% to €563 million, while EBITDA reached €753 million, representing an impressive margin of 39.7%.

The results highlight Ferrari’s successful global business strategy, which prioritises brand exclusivity, pricing power and product value rather than production volume.

Growth was supported by demand for high-performance models, including the F80 and 296 Speciale family, alongside increased customer spending on bespoke personalisation.

International market conditions remain an important consideration. Currency fluctuations, particularly involving the US dollar and Japanese yen, negatively affected reported financial performance.

Geopolitical instability and wider economic uncertainty also present potential challenges for the global luxury automotive sector.

Nevertheless, Ferrari’s resilient customer demand demonstrates the strength of its international brand positioning.

One particularly significant indicator is the company’s order book, which now extends into 2028. This provides considerable forward demand visibility and reinforces the effectiveness of Ferrari’s controlled production strategy.

Industrial free cash flow also increased by 43% to €567 million, demonstrating strong cash generation.

Reflecting this momentum, Ferrari upgraded its 2026 financial guidance, targeting approximately €7.65 billion in annual revenue and at least €3 billion in adjusted EBITDA.