Jaguar Land Rover expands its international production hub as the Range Rover Evoque is set to become the first model to be built in the company’s new Chinese production facility, which is scheduled to start in October of this year.
The joint venture with Chery Automobiles will allow Land Rover to make “the vehicle with the highest demand” first. Production will be located the region of Changhsu, northeast of Shanghai.
The JLR group may add the new Land Discovery Sport to the production itinerary some time in the future but Land Rover’s aim is to start with one vehicle first in order to train up the local workforce.
The new facility marks the beginning of the end of JLR being an exclusively U.K. based manufacture and joins a host of other manufactures who have setup external production hubs in China.
China is becoming one of JLR’s biggest international markets, the group sold 62,497 units in June of this year. The Evoque will be built for local markets with a long-wheel base version planned. JLR will continue to build the Evoque at its U.K. Halewood plant.
Jaguar Land Rover is targeting 150,000 sales for 2015, JLR currently makes vehicles in India by supplying knock-down-kits, pre-fabricated cars manufactured in Halewood and then shipped and bolted together at its Indian assembly plant.