Selling door to door insurance is a thing of the past, from a distant era, a by gone age. The rules have changed with the advent of the internet age as French insurance giant, Hyperassur, invents a new as yet untested, quite potentially new craze, car paintball.
To ensure Hyperassur gets its message across and accumulates more policies in the bag, it hires F1 driver Romain Grosjean and WRC Sébastien Ogier to go head to head in paintball fight off.
Admittedly it looks like fun but what this say about Hyperassur, it has low standards when it comes to insuring people? Cest la vie.