According to PWC 86% of buyers are willing to pay more for a great customer experience, but only 22% of consumers feel companies are providing a good mobile experience (Qualtrics). As mobile and digital channels dominate our lives, OEMs must offer an experience that looks beyond car sales.
That’s why Reuters Events are bringing together key strategists from Audi, Groupe Renault and Auto Remarketing for what is sure to be an insightful discussion on what it takes to formulate a great customer experience.
You will learn from:
Amanda Skura: Head of Digital Experience Technologies, Audi of America
Etienne Gombert: Omnichannel and Seamless CX Strategist, Groupe Renault
David Long: Leader-Executive General Manager, Hansel Auto Group
Moderator: Joe Overby, Senior Editor, Auto Remarketing
Create the ultimate end-to-end experience across three key areas:
Utilize technology to radically alter the power dynamic between customers and the retail experience
Create a customer-centric culture within your business by identifying the key metrics for success
Develop a customer journey map to identify and remove friction and pain points
Unable to join us live? Not to worry, register for free here and we will send you the recordings after.