If you are in the market for a new car, safety should be one of your primary concerns. After all, there is nothing more important than protecting the well-being of you, your passengers and other road users. Technology is fast-becoming incorporated into all aspects of driving, and there are a number of features out there which can make all the difference in protecting you.Safe cars also have another advantage – they save you money when it comes to maintenance, accident recovery and insurance. Check out cheapautoinsurance.co.uk for quotes on various different models. Here are five of the safest cars in today’s marketplace and what it is that makes them so great.Toyota Prius PrimeThe Prius has long been one of the finest models when it comes to safety, and the latest edition of the Prime is the safest yet. With regards to crash avoidance, it stands head and shoulders above its competitors, and it also ranks highly for the quality of its headlights. Combine this with the excellent fuel mileage that it is renowned for and it is no wonder why so many people are deciding to switch to this particular vehicle.Toyota HighlanderIf you are looking for a larger vehicle that puts safety first, you need look no further than the Toyota Highlander. Unlike many of its competitors, the advanced safety systems come as standard rather than optional extras that you have to pay more for. Like its smaller Prius cousin, collision-avoidance ranks very highly and it provides both a comfortable and quiet driving experience until you need it to spring into action.BMW 2 SeriesEven though it is one of BMW’s entry-level vehicles, it still ranks very highly on the safety scale, so it is well worth looking at if you are searching for a car which offers affordability along with its safety credentials. And not only this, it has also been celebrated for its strong handling and rapid acceleration so you can be sure that you are investing in a great ‘all-round’ car.Audi A3Audi is a manufacturer that has always been swift to embrace the latest technology, and the front crash-prevention of the A3 is simply superb. The interior technology has also been thought about carefully, so you can see the display screen clearly in front of your face and monitor your car without constantly having to turn your head. Honda CR-VThis compact SUV ranks up there with the best when it comes to safety, and there are also other features which should be celebrated as well. The interior is comfortable without being too luxurious, there is ample leg room available and plenty of space to pack it with luggage.So, if you are looking for a safe car, you can’t go too far wrong with the five vehicles listed above. As technology continues to improve and manufacturers setting themselves some tough targets, there is no doubt that this will continue to improve in the coming years.