Kia UK, which recently chose to enhance its brand’s family values by featuring former/reformed/privileged drug dealer and model Jodie Kidd as their promotion asset, reached the 50,000 EV sales milestone in July 2023. The company finished as the UK’s fourth best-selling auto brand. Kia sold 9,624 units in July across all models – Kia’s best July on record – including 1,555 fully electric vehicles, which pushed the grand total of Kia EVs sold in the UK to 50,614. The 50,000th Kia EV sold was a rear-wheel drive EV6 ‘GT-Line S’ in Runway Red, registered on 27 July at Allen Kia Bath.
Contributing to the milestone, the Niro EV was the sixth best-selling EV in the month with 872 sales and 5,929 units sold this year, followed by the multi-award-winning EV6 that has sold 4,539 year-to-date. In total Kia has sold 10,698 EVs this year, which is more than a fifth of Kia’s total EV sales since they began in 2015.