According to PWC 86% of buyers are willing to pay more for a great customer experience, but only 22% of consumers feel companies are providing a good mobile experience (Qualtrics). As mobile and digital channels...

Any car company would love to be in the position of having a pre-order book exceeding demand. Tesla is facing such a position with the Cybertruck, demand has been so high that Tesla has stopped...

The former boss of Mercedes AMG, Tobias Moers, who was appointed as the CEO of Aston Martin in 2020 has been told to get out of the building. Various media reports have suggested that Moers,...

Many observers and industry analysts believe Honda hasn’t been too enthusiastic about pure electric cars powered by batteries. The Japanese car industry favors hybrid and hydrogen-electric-powered vehicles over battery-electric cars. However, it seems as though...

Volvo Cars has made a strategic investment in Bcomp, an innovative Swiss firm that develops high-performance lightweight materials based on natural fibres, through the Volvo Cars Tech Fund, its venture capital arm. To create its...

Uncertainty is surrounding the future of Toyota’s long-term plans for its UK vehicle production. Reports are circulating that Toyota is considering exiting the UK market because of the government’s no retreat no surrender shift to...